Alap GhoshinthequickdirtyBrave & Basic Attention Tokens #2 : Crypto value can only be created with scaleI had written previously about the basic attention token and how Brave, as a browser, is commercialising Ad-blocking. We discussed how…Oct 21, 20171Oct 21, 20171
Alap GhoshinthequickdirtyBrave & Basic Attention Tokens #1 : The promised utopia of digital advertisingIf you want to skip the explanation of how we got here and just need The Quick Dirty on Brave and Basic Attention Tokes, scroll down…Apr 22, 2017Apr 22, 2017
Alap GhoshinthequickdirtyHeader Bidding #1 : Finally publishers get some attention … but …Everyone in adtech knows publishers are largely an ignored lot — under-serviced, over-accountable and under constant pressure to innovate…Apr 9, 20171Apr 9, 20171