Alaric

@alariccole Founder www.hellopop.co


Apple Literally Stole My Thunder


I’ve been a developer for iOS since one could develop for iOS. And I’ve created a lot of apps, some very successful. As such, I’ve had my fair share of rejections, both warranted and unwarranted. I’m not one to complain, but this latest is simply unbearable.

The first app I ever developed is still sitting in iTunes Connect. At the time it…


The Apple Watch, in Real Life

As a software developer whose livelihood depends on innovation, I’ve been trying to wrap my head around what wearables are really good for, and what an Apple Watch could be. For years I’ve wondered this. With its imminent release, I’ve been banging my head against a wall. Who would buy this? And why? What’s the “killer app”?


Press-driven Development


People often approach me with one big idea, their idea of a lifetime, and wonder why I don’t build it right then and there. I have ideas for products every day; my notebook is chock full of them. I have gotten better at organizing them—in order of the least amount of work for the most gain. And I’m a bit wiser on cutting out the wrong ones—ideas that are too time…


A Post-mortem on a Mortality App

Right now, a black bird is perched precariously in the #12 spot in the iOS App Store. It’s an odd sight, because that bird is upside down, bloated, and…

Publications edited by Alaric

Discussing iOS, OS X, WWDC, and hardware

A space for coders to address their craft

Latest Story

Rewritten thinking

Excerpts from the lives of various professions


Apple Will Kill This

But I Built It Anyway


Over the course of my career as an indie iOS developer, I’ve designed a few unique solutions to problems, sometimes only for…


A Clean, Well-Lighted Place


In my few years on this earth, I have tried to find the right place to make my mark, to do my life’s work. The perfect spot to let my creativity flow. I’ve been…


IOS 7 Will Shorten Time-to-Market for Developers

Another Gold (Champagne?) Rush


When iOS 7 was first announced to developers this Summer, I was there, at WWDC. I…


The Long Tail of Long Form


I was talking with a friend recently about this. I mentioned that, while I don’t watch much film these days, I know I’ll keep memories of certain moving pictures to my death bed. I couldn’t say the same for a Reddit post or a tweet.

I think many of us have become too accustomed to short-form content that give a quick dopamine hit without an…


iOS 7 in Depth: I’ve Lost My Faith in Apple

It started with the hot pink lanyard. Already it didn’t feel right.


Apple Literally Stole My Thunder


I’ve been a developer for iOS since one could develop for iOS. And I’ve created a lot of apps, some very successful. As such, I’ve had my fair share of rejections, both warranted and unwarranted. I’m not one to complain, but this latest is simply unbearable.

The first app I ever developed is still sitting in iTunes Connect. At the time it…


What’ll Make the iWatch Tick

The success of the Pebble has certainly skewed our expectations of what an Apple watch will be. But would Apple simply slap a wrist band…