Rhetorical Analysis

Rhetorical analysis of “Light Bulbs That Help You Sleep”

Lights have an influence on the way our body works. According to Ronda Kaysen, writer of “Light Bulbs That Help You Sleep” published in the NYTimes in 2017, lights are interfering with the circadian rhythm, which is an internal clock that tells the body when to sleep, eat, and wake up. Kaysen mentions the Gail Conn’s household and how it has a problem with sleep. The invention of new light bulbs by Lighting Science help people fix their sleep deprivation. Ronda Kaysen appeals to Pathos and Logos to persuade people to get these new lights.


Throughout the article, Kaysen uses the Gail Conn’s household to appeal to pathos. People tend to relate to average people like themselves so it was the perfect opportunity to draw the attention of people. As Kaysen mentioned “Sleep is a problem in Gail Conn’s household”, the son and mother of Gail Conn both struggle to sleep due to late night studying and dementia. Ronda Kaysen brings up Gail Conn’s family to draw out the emotions of readers to have them relate to the son as well as her mother. By appealing to emotions Kaysen is able to get the topic of sleep deprivation across. Ms. Conn’s mother who has dementia is Kaysen’s greatest appeal to emotion since people will sympathize if not empathize with the Ms. Conn since her mother gets “ a lot of anxiety”.


Appealing to logic, Ronda Kaysen states that Ms. Conn is “among a small, but growing, group of people…” proving that these light bulbs that help with sleep are actually working. The appeal to logic brings attention to how sleep is such an issue that people have invented light bulbs that will allow the body to sleep. Kaysen explains how the light that comes from the daily technology used like phones contribute to the trouble of sleep people face. She brings up how disruptions of the circadian rhythm can “affect weight loss, libido, mood and sleep patterns. And chronic sleep deprivation can increase the risk of cardiovascular disease and certain cancers”. Sleep is important enough to protect the body from such issues which is why Kaysen writes about the new lights that help the body do what it does naturally, putting the body to sleep.

Ronda Kaysen states that with all the light from technology our body is thrown out of balance. The article provides examples from the Gail Conn family that can be related to to prove that sleep is a problem everyone faces as well as that lights have an impact on sleep. The new lights were created to help the body get back into rhythm and put it to sleep since the light the body faces nowadays keeps it from sleeping. The author explains that while scientists say it works, it is up to the consumers to lay off the constant exposure to the light from technology. Ronda Kaysen’s use of Pathos and Logos grasps the attention of readers to realize that sleep deprivation is an issue and that these new lights will help.

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