Alternatives To Zoominfo For Customer Profiling In 2022
Are you searching for a good alternative to Zoomingo for customer profiling? Then check these ones.
When we talk about customer profiling, we are talking about the process of collecting information about your clients to them segment them and define your target audience. Beyond mere demographics, it entails getting as close to your consumer as possible in order to connect them most effectively.
Customer profiling is the practice of extracting value from data in order to understand everything you can about your target customers and the market in which they reside. This strategy starts with your current clientele and then continues on to your ideal target audience and target market, giving the essential validation that you’re looking at the right people.
Using an API to obtain this type of information might be really beneficial. If you don’t know what this is, let us explain: an API is an interface that joins two computers or apps and allows them to interact; it collects the data you requested and then returns it to you.
You can tell a lot about a company just by glancing at its domain. You may learn where they are, how many employees they have, and what technology they employ, among other things. You should be aware, however, that not every API supplied functions in the same way and provides different data.
One of the most used APIs for customer profiling is Zoominfo, a subscription-based software as a service (SaaS) firm established in Vancouver, Washington that provides sales, marketing, and recruitment professionals access to its database of information on business people and companies. However, if you’re looking for an alternative to it then you should definitely consider these ones:
1. Klazify
Klazify is a website categorization and customer data API that uses Natural Language Processing (NLP) and a Machine Learning Engine to analyze a website’s content and meta tags. Using the IAB V2 Standard Classification taxonomy, this API connects to a specific site or URL, gets data, and then categorizes it into over 385 categories for one-to-one customization.
Customers may simply deliver services such as Internet filtering, subscriber statistics, advertising networks, and fraud prevention thanks to Klazify’s domain categorization.
When pasting URLs into Klazify, keep in mind that both base domain and full path URLs are supported. The first is the domain name and top-level domain (TLD), and the second is domain-specific, which allows for detailed analysis and classification of internet information in a given location.
2. HubSpot
HubSpot CRM is a market-leading CRM software solution. This application is completely free, and it is designed to assist sales and marketing teams in managing their pipelines, automating boring processes, and speeding up the whole sales process.
By permitting up to 1,000,000 contacts and giving a complete track of a prospect’s history with a given organization, the technology assists sales teams in facilitating customer profiling. This detailed chronology contains a record of every contact, such as phone calls, emails, meetings, and notes. Prospects can be profiled and filtered based on this information.
3. UpLead
UpLead is a lead-generation tool that assists sales professionals in driving growth through targeted sales leads. This platform also allows you to locate, connect, and interact with qualified prospects rapidly.
With this application, sales professionals can easily create targeted lists from a database of over 30 million business contacts globally. The program only delivers extensive, correct data since all of the information is validated in real-time.
Originally published at TheStartupFounder.com.
