Best Email Marketing Tools For Real Estate Agents In 2022
Are you a real estate agent and want to know which email marketing tool is the best for you? Check these ones!
A licensed real estate agent facilitates transactions by connecting buyers and sellers and representing them in legal agreements. Agents are often rewarded by commission, which is a percentage of the sale price of the home. The proportion that agents receive is determined by their state and brokerage.
Since it’s a job that requires a lot of talking to clients and making their deals close, it’s important that you stay in touch with them and create a tight relationship. This can be hard and not a lot of agents achieve this. According to real estate instructor Tom Ferry, 87 percent of real estate agents leave the field after five years because they are not compensated adequately.
As a realtor, you understand the need of regularly marketing yourself in order to stay top-of-mind for potential prospects and develop your network. And one type of digital marketing outperforms the rest: email marketing. With this, you can segment your audience and educate potential clients.
Email marketing allows you to nurture your customer base so that they return to you for their next transaction and/or suggest you to their network. But for that, you need to find the perfect email marketing tool for you. To help you, we put together three that match real estate agents’ needs and expectations. These are:
1. Postr
Postr is a new email marketing platform that use Artificial Intelligence technology to boost open rates by up to 70%. This free service operates on the premise that personalisation boosts conversions. The first 200 subscribers are free, and you may send up to 20,000 emails every month. The good news is that you are not restricted to sending newsletters; you can also send welcome emails, birthday announcements, and any other type of information you choose.
Postr also enables you to provide personalized information for each recipient, which is not feasible with other email marketing systems. The best aspect is that there are no restrictions on the number of individuals that may enter your contest or sweepstakes.
2. GetResponse
GetResponse helps organizations establish targeted subscriber lists and distribute high-impact newsletters. The business offers marketing automation, responsive email design, hundreds of ready-to-use email templates, a landing page builder, and useful statistical analysis tools.
With a global reach of more than 350,000 clients in 183 countries and 27 languages, our platform provides a pleasant experience and quick delivery. It has a specialist team that provides excellent customer service in the event of any issues while using its products.
3. ActiveCampaign
ActiveCampaign’s category-defining customer experience automation platform (CXA) helps over 130,000 businesses in 170 countries to engage meaningfully with their customers. For enterprises of all sizes, the platform gives access to 500+ pre-built workflows that link email marketing, marketing automation, and CRM for successful segmentation and personalisation across social, email, messaging, chat, and text.
This program eliminates barriers between data sources, communication methods, and teams. This allows firms to provide a fully personalized, real experience for their consumers, allowing customer connections to grow as the firm grows in size.
Originally published at TheStartupFounder.com.
