Categorization API For Data-Driven Marketing

TheStartupFounder.com
3 min readMar 11, 2022

What is data-driven marketing?

Data-driven marketing is a strategy that relies on data to drive decisions about marketing. It’s a sophisticated way to take the guesswork out of your marketing, allowing you to make more informed decisions about which audiences to target, how much time and money to spend on each campaign, and where to invest for future growth.

Why is a categorization API useful for data-driven marketing?

A categorization API allows you to collect data from your customers and understand what that data means. For instance: you can use an API to check out your customers and your leads tech stack. This will tell you if they’re using products from the competition that you also have, so you’ll be able to recommend to them your own products at a discount, for example.

This is why a categorization API is so useful for data-driven marketing. When you’re trying to understand your audience, it’s important to have accurate information about what kinds of products they’re most interested in and which ones they’re not. A categorization API allows you to get that information quickly and easily without having to spend hours poring over spreadsheets or trying to figure out how many people clicked on an ad versus how much they spent on it.

This is just one example of many uses this type of APIs have. If you want to check out all of their use cases, we recommend you check out Klazify.

Klazify

Klazify is the most effective tool for gathering customer information or classifying websites. This technology helps you operate your business by gathering data from many sources. It uses an API to classify data and information retrieved from a URL, email address, or domain.

Because it collects data automatically, this API is quite precise when it comes to data sorting. It extracts logos, information, market classifications, and domain security levels, among other things.

Klazify generates over 385 subject categories. Facebook, Pinterest, and other well-known ad networks employ these categories. This technology enables you to create a full-funnel audience targeting plan in a matter of minutes. Overall, this data might be used in a number of applications. Klazify is also capable of working with programming languages.

To try it out:

  1. Go to www.klazify.com to get your API key.
  2. Copy and paste the URL, domain, or email address into the box, then double-check that you are not a robot before hitting Submit.
  3. Klazify claims that the API will support JSON, Python, and PHP.
  4. Then, select the best result and save it. Following that, you can utilize it for a variety of things.

Here is where you may sign up for Klazify.

And, Related posts:

Get Revenue data using A Company Domain with this API

Originally published at TheStartupFounder.com.

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