Colombian Startup habi receives investment from Tiger Global Management
The Tiger Global Management firm (recognized for being one of the main investors of Facebook, Spotify, Mercadolibre, Despegar, Xiomi, among others), announced its investment in the Colombian digital housing buying and selling platform, habi.co, which will come out on air this week. The group, whose only other investment in the country is Rappi, joins: Homebrew, a classic seed capital fund, in San Francisco; Zigg, investment fund specialized in Proptech; and 10 local angel investors in the consolidation of this application that will transform the residential real estate sector in the country.
The reasons
According to Brynne McNulty Rojas, co-founder of habi, one of the main reasons for closing this negotiation is that the platform solves with technology and investment, the three main problems and obstacles that the real estate sector has in Latin America: transparency in the allocation of price, liquidity and security.
Transparency in the evaluation of housing: through algorithms and artificial intelligence, objectively compares the property against others with similar characteristics in more than 100 variables and makes a pre-offer, immediately. This allows the assigned price to be fair. This value is corroborated in person by an expert who analyzes that the…