Top 5 Alternatives to InMobi for Monetizing Apps in 2021

TheStartupFounder.com
MediaFem Blog
Published in
4 min readMar 1, 2021

InMobi is a mobile ad network that provides some of the best unique features to boost your conversions. The developers have carefully studied audience behavior to understand when they’re most receptive to marketing strategies and most likely to make key buying decisions.

If you want to start generating revenue from your blog, InMobi is going to be one of your first options. This software allows their clients to generate revenue by placing ads that are satisfactory to their blog’s content, together with the publisher’s geographic zone. These ads can generate revenue on either a per-click or per-impression basis. It’s a very famous ad platform, reachable, and very simple to set up.

Even though an ad network such as this one can be helpful, it’s important to consider all the alternatives available and make sure you’re using the option that fits you the best. Once you start looking far off what InMobi can provide, you’ll see the capabilities accessible to optimize your advertising revenue and execution.

We compare some of the best InMobi Alternatives for Monetizing Apps in 2021:

MediaFem

This is a full-service SSP platform located in the UK, with more than 12 years of experience in ad monetization. Many publishers around the world use their native codes to stimulate users to view more articles on the same site or to increase their revenue for referral traffic. Powered by a modern predictive engine, the platform equips publishers with capabilities that are vital to digital media success, including A/B testing, intelligent reporting, and personalization features.

Paying in Net53 terms, MediaFem does not charge any sum cost as they work with a Rev. Share model 70% for Publishers. These percentages are consistent, regardless of a publisher’s geographic location, and are not in any way averaged between publishers.

For us this will be our primary suggestion to start, you can sign up in MediaFem here.

Epom

Epom is one of the display ad networks that actually let the customers try their platform before paying. That free trial may not seem like much, but it’s a great benefit for any business that hasn’t dealt with display advertising before.

Epom can be your practice to see if display advertising is the best option for you, even if you plan on using another ad network platform later.

Apart from that, Epom has good merits. It’s an adaptable network that offers display, video, and mobile app ads. It’s also a colleague with multiple other networks to give you lots of different options to reach customers. Best part? Epom is really affordable.

AdMaven

AdMaven is called the best pop-under ad network for publishers. However, the network also supports mainstream display ads including banner, lightbox, interstitial, and slider ads. They serve hundreds of millions of ad impressions in about 200 countries.

The bandwidth of their reach and impression gives advertisers a wide range of options to explore geotargeting. Their well-constructed and structured real-time bidding system also help in precise targeting. Currently, AdMaven has a publisher base of 25,000 who are monetizing their sites with them.

Chango

Chango is another retargeting advertiser network that allows you to connect with your users in real-time. It’s one of the most extensive platforms out there and can be used to engage with users on social, display, mobile and video. It also has options for bringing new users to your website or blog, but it’s especially effective for getting previous leads and delivering engaging creations to encourage them to convert.

AdRoll

AdRoll is an ad network that offers retargeting and displays advertising solutions. Their retargeting feature is available for ads on several websites like Facebook, for example, while their team offers excellent support service to help you leverage retargeting to its fullest perspective. It’s one of the best media advertising platforms with lots of tools that help publishers realize the best feasible ROI from their campaigns.

Originally published at MediaFem.

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