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Welcome to Dog-Eared by Aleberry where we give you peek into our inbox! We’re weeding out the Bullsh*t from the Good Sh*t in the tech & fundraising world just for you.

If you are here just for events & opportunities, you won’t hurt our feelings. Scroll to Casting Call for Founders!

In this edition, we’re sharing a few free resources for going through the fundraising process. We’ll also take a quick dive into Webflow v. WordPress!

(because your website should be built for you, not the other way around)

Webflow v. WordPress: Choosing the Right CMS (A Private Equity Fund Website Case Study)

Plenty of CMS options exist, from simple Squarespace landing…


Happy #InternationalPodcastsDay! To celebrate, we’re sharing a few of our favorite podcasts focused on tech, investing, and entrepreneurship. These hosts dive into everything from how a company was built to interviews with founders & venture capitalists about their successful exits & ultimate failures.

In no particular order, we dig the following podcasts for founders & investors:


Let’s flip the conversation from your typical research, Google searches, and thought process on fundraising in tech.

There are plenty of resources by funds themselves on how VCs, Angels, CVCs, and even PEs perform due diligence on potential portfolio companies.

As a founder or startup, you should absolutely be doing the same internal due diligence on investors PRIOR to reaching out & pitching. Think about dating, recruiting, or interviewing for a job. Are you swiping right on every single person or job? For your sanity, I hope not!

By creating your investor funnel and running through the checklist, you’ll prevent…


Welcome to Part I of our new blog series on How to Create a Pitch Deck for Investors. This series distills sections of an investor deck with pitch deck slide examples from Aleberry startups who have successfully raised capital from VCs, CVCs, PEs, and Angels.

Whether you are new to the startup game or an experienced founder, pitch decks & fundraising can seem tedious & confusing. We created these guides for startups bootstrapping or for curious future founders. …


Every founder should have a minimum of 3 types of presentations: a pitch deck for demo days, an investor deck, and a technical or sales deck. You should also have various versions of these, depending on who you are pitching to. We like to start with one big Master Deck and adjust the slides accordingly.

Here’s a quick & easy breakdown of the various business presentations:

Pitch Decks for Demo Days or Flash Pitches

A demo day deck is typically a 4–10 minute pitch or presentation. This is short! Your primary goal here is to sell your idea quickly. TED Talks are good examples for demo day pitches…


A Private Equity & Venture Capital firm website case study (built on Webflow by Aleberry).

Our friends at Camden Partners recently launched a new website with the help of Aleberry & Webflow. We’re breaking down common website issues & our solutions.

Two Cultures. One Company.

The larger firm (Camden Partners) has two focuses:

A) The more traditional private equity firm focused on growth strategy

B) The venture capital arm focused on early stage biomedical technology startups

‍Both organizations enjoy different cultures & target separate investments, but share a handful of common team members.

In the past couple years, we have seen a growing…


Welcome to Dog-Eared by Aleberry where we give you peek into our inbox! We’re weeding out the Bullsh*t from the Good Sh*t in the tech & fundraising world just for you.

If you are here just for events & opportunities, you won’t hurt our feelings. Scroll to Casting Call for Founders!

In this edition, we’re chatting about the importance of startups researching investors, learning from Bill.com, and SAFEs & Convertible note term sheet terminology.

Why Aleberry digs this: Fundraising is akin to finding the right spouse. You can “date” around, but ultimately a term sheet puts you and the fund…

Aleberry

We are a design & investor relations agency, focused on helping founders & funds raise & look good along the way.

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