Alex GreenWhy we need to bring back shopping malls (virtually).In the 1990s, back-to-school shopping would mean one thing: A trip to the mall. In this glorious(?), bustling hub of consumerism, always…Feb 15, 2023Feb 15, 2023
Alex GreenWhy “social shopping” is so much bigger than you thinkShopping has always been a social activity, whether it’s trying on clothes with friends at the mall, wedding dress shopping with your…Feb 8, 2023Feb 8, 2023
Alex GreenWhy “Subscribe & Save” is here to stayJust like any sector, the world of e-commerce is constantly evolving and adapting to meet the changing needs of customers. A great example…Feb 1, 2023Feb 1, 2023
Alex GreenYour purchase is just a click (or six) awayWhether in-person or online, we shop for different reasons in different moments. Sometimes, we’re with friends, socializing, browsing, and…Jan 25, 2023Jan 25, 2023
Alex GreenGen Z is demanding a different kind of e-commerce experience. Here’s why that matters.Gen Z’s life is based around algorithms, tailored to their needs. Why aren’t their shopping experiences built the same way?Jan 18, 2023Jan 18, 2023
Alex GreenThe death of the e-commerce shopping cart, and what comes nextSometimes, we need to take a step back to appreciate just how far things have technologically evolved in recent years.Dec 30, 2022Dec 30, 2022
Alex GreenSelling products is old news - Here’s how your e-commerce brand can adapt.It’s almost impossible to build a successful brand that’s based only on selling products. Today, customers demand so much more.Dec 28, 2022Dec 28, 2022
