This article describes our experience with online user testing, why it is a good idea and how to do it. User testing for websites moves online User testing is one of the most important practices in website design and usability. …

Cogapp is pleased to announce important changes in the company’s leadership. Over the last few years, the directors’ responsibilities have been gradually evolving, with Andy Cummins and Tristan Roddis growing into larger roles. Now we are recognising these changes with a formal re-allocation of responsibilities. Andy will take on the…

[Important Note Since this article was first published the Drupal organization has revised its position: “Therefore, we are announcing that moving forward, the scheduled Drupal 7 End-of-Life date will be re-evaluated annually. As of today, we are extending the end-of-life by one year to November 1, 2023.” https://www.drupal.org/psa-2022-02-23] June 2020 …

Alex Morrison 2020–04–23 This article sets out a way to manage an organisation through a crisis like the present Covid-19 lockdown. It is based on years of experience and principles that are literally battle-tested. Adopting our approach won’t make managing through the crisis easy. It is always going to be…

This article sets out a new framework for strategic thinking based on four simple rules. It explains how the rules work and shows why they form a useful and complete set. Finally, it considers how some of the rules interact and what you may be able to do about it. …

One of a series of articles on business strategy for entrepreneurs Introduction: Why and How Since any organisation, sooner or later, ends up in competition with others, establishing a lasting competitive advantage is one of the most important priorities for any entrepreneur. The world is not short on material about competitive advantage. Michael E…

Yesterday was the first large-scale Youth Strike for Climate in the UK. Like many people, I have been deeply moved by what young people have been doing to raise awareness of climate change. What I have also been struck by is the shocking quality of some of the responses. Here…

Modelled on the very useful Business Model Canvas, our canvas gives you a way to lay out all aspects of your digital strategy on a single sheet. It’s available here. https://www.cogapp.com/digital-strategy-canvas The canvas is a by-product of our larger project developing a guide to digital strategy for museums and similar organisations that want to do more with their digital programmes. https://www.cogapp.com/digital-strategy

Part of a series of articles about digital strategy and museums. For the full story download our ‘Digital Strategy for Museums Guide’. What reasons do we have for thinking that digital is a key consideration for museums? And why is the use of digital in the museum distinctive and different…