What some companies get wrong about trademarks

Hasbro describes the scent as “the combination of a sweet, slightly musky, vanilla-like fragrance, with slight overtones of cherry, and the natural smell of a salted, wheat-based dough.”
Will someone pls check on ketchup? via Huffington Post
via http://ad-logo.blogspot.com
Just ask J.Lo
Are you listening, Tay?
Perry wasn’t able to assert trademark protection for the shark itself, but has pending TM applications for the phrase “Left Shark” for various goods and services — now she just needs to start using it.
Proper trademark use means you shouldn’t have too much trouble differentiating these options, unless maybe you drink them first
Kim’s face is me when I see assertion of trademark rights without use as a mark
Like how Pepsi’s word mark and logo are right there on the box, extra large. via http://adage.com/article/news/pepsi-names-beyonce-brand-ambassador/238697/



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Alexandra J. Roberts

Alexandra J. Roberts

Alexandra J. Roberts is an Associate Professor at UNH Law. She teaches & writes about trademarks, IP, entertainment law, & contracts. Follow @lexlanham.