Thinking vs Doing

Alex West
Alex West
Feb 24, 2017 · 1 min read

This morning I realized that thinking about crossing the finishing line doesn’t mean crossing the finishing line. One of my strengths has always been authentic empathy.

That strength has become a weakness in some ways. For example, if I was running a race and crossed the finish line first, I would get a trophy and some other stuff. I would have a feeling. Historically, I might stop right short of the finish line and think that since I could empathize what 1st place might feel like why did it matter. Years and Years of acting like this has resulted in me believing that I would be getting the benefits of journaling, eating well, meditating, exercising, etc, without the act of it, just by telling my self, imagine if you did it ok that’s just as good.

I realized this morning that it’s not enough. The external world meaningful. It has value. And to interact with that world you have to speak on their (it’s?) terms. You have to complete the action, even if that’s an act.

Today I’m resolving myself to acting. To going through the motions, even if my brain doesn’t understand why it’s important.

This could also be related to the whole concept of the last 10% of a project taking 90% of the work. Or in another way, without the last 10% of the feature (working perfectly), you’re missing 90% of the value.

Alex West

Written by

Alex West

founder and CEO of artcloud. super curious. lover of all things authentic.