Discussion 3— How is Media Content Developed? 7/22
Yaniv Aronson
13

I believe TV affects society greatly. Both commercials and actual shows have a major impact on the TV audience. For example, Full House was a show that had an atypical family living together. At the end of each episode, there would be a life lesson or moral that would be stated. This life lesson was the foundation of the plot for each episode. This show commented on society because it showed that families don’t have to be just a mother, father, sons, and daughters. In addition, the life lessons would show the viewers correct morals, or in other words, right ways to handle a tough situation. Commercials also play a part because nowadays, commercial writers design a commercial that will draw the viewer in to purchase their product.

In “Queens For A Day,” Katherine Sender believed that “Queer Eye for the Strait Guy” affected society because it brought about a new viewpoint for people who were opposed to homosexuality. This show opened people’s minds about diversity, and took them away from “the ‘problem’ of the male consumer, a problem that has plagued advertisers and media producers at least since the debut of Esquire magazine in 1933 (Page 214).” “Queer Eye for the Straight Guy” set a precedent for the media because it started to open up a new angle on homosexuality for heterosexual people to see. Sender even states, “Queer Eye’s success was met with religious commentators’ umbrage…shocked that NBC would agree to broadcast even a pared-down version on Queer Eye (Page 213).” She believed that harsh criticism towards the show was its biggest success. This makes sense because people were not used to a show focused on changing the way society should be looked at.