Oct 27, 2022I’m launching an Unlimited Brand Marketing Service for $7,500/monthIn today’s environment — where capital is scarce and ‘conserve cash’ is the mantra — you still face a reality: You have to deliver the marketing necessary to capture the market’s attention, increase sales, build loyalty and raise capital. How can you do it without breaking the bank? A CMO…Marketing2 min readMarketing2 min read
Mar 27, 2018What I learned from 20 years of strategic storytelling.5 key lessons from working with 40+ companies. — In 1996, I walked into the offices of North Bridge Venture Partners and discovered the power of story. The meeting with partners Ed Andersen and Rich D’Amore couldn’t have started worse. My co-founder stood up to explain the target market size and was summarily told to sit down. My…Storytelling5 min readStorytelling5 min read
