Dec 22, 2017SPENDING $2.40 IN 3 DAYS EARNED $100 IN REVENUE.SPENDING $2.40 IN 3 DAYS EARNED $100 IN REVENUE.Instagram4 min read
Dec 1, 2017Member-onlyFacebook Ad Re-Targeting Introduction StudyThis article briefly outlines a pretty standard re-targeting ad structure for a product that I really, really want to add as a toy. I could ride uphill, without working for it? My first time on a Boosted Board was in the summer 2015 at an outdoor retailer trade show in…Advertising5 min read
Nov 20, 2017Customer Acquisition With Facebook Ads *Campaign Study*This campaign helped me acquire new email subscribers for $0.07/ea and purchasing customers for $1.31/ea. from cold traffic. As outlined in my profile on LinkedIn, this campaign was ran as a customer acquisition funnel for my woodworking business, Heart Of Timber. There were two objectives: Build email subscriber base Acquire purchasing customers At the…Marketing4 min read
Jan 28, 2016Why Life is Better When You FailFailure is an outcome we’re taught to avoid in our culture. As a society, we perceive a failing grade in school deems us intellectually inferior and a reason why a student isn’t ready for the next step in their education. We identify someone who proposes a disproved scientific theory as…Failure4 min read
