Designing the new Uber App
Didier Hilhorst

Hi Didier, great article.

One question, what do you mean by this line:

“We found that people didn’t care about how many products and features we could cram in a single screen.”

They didn’t care because it was overwhelming no matter what, or they didn’t care as in, if you presented all the options concurrently yet elegantly, they liked having them all at their fingertips?

Thanks — Alex.

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