Published inSlantWhat the Luxe?In the wake of pandemics, polarisation and ‘permacrisis’, our view of luxury has become less about status, and more about state-of-mind…Jan 28Jan 28
Published inSlantLess Green. More GoWhy the language of sustainability is holding brands back from effecting real behaviour change in their customersJan 16, 2024Jan 16, 2024
Published inSlantLet’s kill ‘the Consumer’If you refer to the people who buy your product or service as ‘the consumer’, you should probably stop. Here’s why…Nov 22, 2023Nov 22, 2023
Published inSlantI like it. What is it?Why paranoia shouldn’t define our approach to innovation in the Creative IndustriesOct 3, 2023Oct 3, 2023
Published inSlantForget Purpose. The world needs a Progress EconomyRoe v Wade is being overturned. In the face of this and other cultural issues, brands are taking action. Is this the Progress Economy?Jul 7, 2022Jul 7, 2022
Published inSlantThe Cringeworthy Case of Edelman and its new ‘ZEO’Edelman just hired a ‘ZEO’ to front a new ‘Gen Z lab’. Beyond being Partidge-esque, is it part of a coal-fired smokescreen?Jun 27, 20221Jun 27, 20221
Published inSlantFrom Hot Desking to ‘Not Desking’ — The Shape of Work to ComeThe post-COVID hybrid working culture is not a binary choice between home and the office. We’ve got an opportunity to reinvent everything.Mar 10, 20223Mar 10, 20223
Published inSlantJudge(ment) Dread – How ‘black & white’ views create monotone culturesIf we are to celebrate every colour of thinking, we need to renew our love of the grey areasJun 4, 2021Jun 4, 2021
Published inSlantStop calling your work ‘brave’Firefighters. Nurses. Astronauts. These people are brave. A creative director thinking up ideas to sell cereal is not.Apr 19, 2021Apr 19, 2021
Published inSlantSuper Furlough AnimalsEmployers using the Coronavirus job retention scheme demonstrate decisiveness, but a tacit stigma may stop businesses acting quickly enoughApr 20, 2020Apr 20, 2020
