He who sweats more in training bleeds less in war.
— Spartan Warrior Creed
When it comes to designing products people love, far too many companies focus on getting customers to check out instead of getting them to check in. There’s no doubt that a frequently used product like Facebook, Slack, or Snapchat has an easier tim…
There are at least two ways to build a habit around an infrequently used product: content and community.