Alfredson AkporidoBrand Legacy Series II — Learning From Brands.Levi Strauss — Of Creativity, Longevity and TenacityJun 29, 2022Jun 29, 2022
Alfredson AkporidoBrand Legacy Series II — Learning From Brands. BMW — Lessons in Identity and ExcellenceThe BMW name stands for Bayerische Motoren Werke GmbH. BMW was created in 1917 ; emerged from a renaming of the aircraft engine…Apr 20, 2022Apr 20, 2022
Alfredson AkporidoBrand Legacy Series II; Learning from Brands.Mastercard — A lesson in growth.Mar 1, 2022Mar 1, 2022
Alfredson AkporidoIntroducing Brand Legacy Series — Season II.This season, we are focusing on learning what successful brands have done and replicating as much as we can to get desired results for our…Jun 18, 2020Jun 18, 2020
Alfredson AkporidoInfluencer Marketing Here; Yay or Nay?With the rise of digital marketing has come a rise in the use of known faces for brand representation or interaction. It has come to have…Jun 8, 2020Jun 8, 2020
Alfredson AkporidoI had a Dream…Your dreams are valid — you hear that a lot, want to believe it and find succour in it. No wrong there but what really makes your dream…May 30, 2020May 30, 2020
Alfredson AkporidoClient Management; Understanding, Becoming and Doing. Pt 4.Client Psychology — Understanding the Client Cont’d ·May 28, 2020May 28, 2020
Alfredson AkporidoClient Management; Understanding, Becoming and Doing. Pt 3.Client Psychology — Understanding the ClientMay 24, 2020May 24, 2020
Alfredson AkporidoClient Management; Understanding, Becoming and Doing. Pt 2.The Types/Traits Cont’d.May 17, 2020May 17, 2020
Alfredson AkporidoClient Management; Understanding, Becoming & Doing. Pt 1.In our corporate lives, we have to deal with our kings — our customers or clients! There are dimensions to grapple with in understanding…May 14, 2020May 14, 2020