

A&R at @SONGSPublishing • Co-Founder of @TakeandThrown • Formerly: @RepublicRecords, @ColumbiaRecords, @Billboard, @SiriusXM, NYU's @CliveDavisInst
…lf has or will simply become a vehicle to grow other more engaging and lucrative areas of business. At present it’s free at point of use to fans, loyalty isn't gained through it’s consumption alone and only at a scale that is beyond most is it financially viable. Apple and Google have been using music as a loss leader for years now in order to sell devices and adverts respectively so perhaps it’s time for artists to adopt a similar approach.