Ali HanyalogluinProvoking the Status QuoWhat’s the Difference Between Goals, Objectives, Strategies and Tactics?As many of us are in planning season, it’s time we used Goals, Objectives, Strategies and Tactics correctly and consistently.Nov 7, 2021Nov 7, 2021
Ali HanyalogluinProvoking the Status QuoYou Can’t Show Value. But I Know Someone Who Can.Here’s the problem: no matter what you do, you can neither show nor deliver value. Wait! What?!Dec 21, 2020Dec 21, 2020
Ali HanyalogluinProvoking the Status QuoYou Sound Unintelligent When It Comes To Artificial IntelligenceAI and ML are not two separate things. So stop using them in copy as if they are. Here’s what you should do instead.Aug 30, 2020Aug 30, 2020
Ali HanyalogluinProvoking the Status QuoWhat We Job Candidates Expect From You Who Are HiringIt’s time for a guide for you recruiters and hiring managers of what it’s like for us on the other side of the job application process.Aug 9, 2020Aug 9, 2020
Ali HanyalogluinProvoking the Status QuoTop 10 Tips for Writing Fake Company Reviews on Job SitesNegative company reviews on Indeed getting you down? Are your CEO ratings on Glassdoor not 5/5 and making you feel unwanted? Pish posh!Jul 14, 20202Jul 14, 20202
Ali HanyalogluinProvoking the Status QuoSay No to Paragraph Avoidance DisorderHave you noticed a growing and worrying trend where people refuse to use paragraphs? Me too. And I want to put a stopper in that one.Jun 30, 2020Jun 30, 2020
Ali HanyalogluinProvoking the Status QuoNot Even Iced Matcha Lattes Can Fix Your Boring Sales Training — Part 2Some approaches I have taken as part of an enablement strategy to ensure customer-facing teams remember, apply and enjoy training sessions.Jun 19, 2020Jun 19, 2020
Ali HanyalogluinProvoking the Status QuoNot Even Iced Matcha Lattes Can Fix Your Boring Sales Training — Part 1I continue to see sales and marketing training being delivered as a black hole of never-ending slides during countless online sessions…Jun 17, 2020Jun 17, 2020
Ali HanyalogluinProvoking the Status QuoFAQs, Or How You Haven’t Actually Thought About Your CustomersIf you have an FAQ on your site or planning one for a launch, stop right now! They are a disservice to your customers. Here’s why.Jun 10, 2020Jun 10, 2020
Ali HanyalogluinProvoking the Status QuoBuying From You Is A Hot MessThe buying journey is more like unraveling spaghetti that’s been sitting on the floor for a week. But marketers can help unravel it all.Jun 8, 2020Jun 8, 2020