DIGITAL NEWS/NEWS WEBSITES ARE HERE TO STAY FOR LONG
The key to building an authoritative media presence is using all the available resources. Plus, a successful authority strategy includes identifying target audiences and understanding how audiences gather information. Th. News readers continue to move beyond traditional print publications such as newspapers and magazines, and focus on digital news for updates. News sites are prime opportunities to build an online presence since reports often include quotations and interviews from field experts. Online opportunities to highlight expertise and enhance brand authority include sources such as online newspaper publications, podcasts, radio broadcasts, and digital news web-sites such as FOX News etc. e digital trend remains strong in 2015–2016 These outlets are a simple addition to an authority platform approach. Podcasts, for example, are downloaded 41 percent more in 2015 than in the previous year.
The unique, audio-journalism format of a podcast goes with listeners to work, to the beach, while driving, shopping and exercising, and experts are highly desirable to be interviewed for the most popular podcasts. Most every product has a podcast niche from fitness to sewing and cooking to fishing, and many podcasts are produced on a weekly basis. Radio-listening is no longer reserved for driving in automobiles or blasting the boom box that has been delegated to the garage. Listeners now use online radio at work, in cars, on vacation, and while doing chores. Listeners can log in and hear home-town broadcasts even when they are out of town on vacation. The percentage of online radio listeners continues to rise. More adults now use their smart phones to listen to online radio stations while driving.
Mobile radio stations provide significant opportunities to be an authority to answer call-in questions. Mobile access to news keeps authority presence in viewer’s hands, ears and on their minds. This trend-worthy resource for building authority is proving that it is not a fad. Digital news is here to stay and those seeking an authoritative presence need to include this avenue in their marketing plans. Since mobile viewers often spend less time on the web-sites than desktop users, quotes and interviews that are short and direct have the most impact and the best chance to earn the trust of the viewer. But if you really want to win the trust of your reader and visitor, you have to be very specific and true when it comes to publish stories and providing facts about a story so that your users can rely on you when they need an update on any news. And the one we know who provides such facility is newsthrive.com so don’t waste your time on websites who only spread sensational journalism rather be here and get the original stories.
