If you have been working with technology leads and buyers for quite some time, they are the most challenging and intimidating lot. And if you want to impress them, you need to think like one. It does not necessarily mean that you will learn code or other heavy tech stuff…

Let’s talk about lead generation. Lead generation is the lifeblood of any business. As much as it is essential, however, it is also a challenging undertaking. According to a 2017 study conducted by CSO Insights, 68 percent of B2B companies are struggling with their lead generation systems. If you are…

Marketing is all about connecting your business with the target market and convincing customers to make deals. The present world has gone digital, and almost every business is putting the best effort into the digital marketing strategy. Thus, you may also start using digital platforms to leverage benefits from them…

How to secure your leads? Find out here. A Recap on Lead Generation Lead generation is the process of finding viable prospects and attracting them to your business, with the end goal of converting them into a customer. There are many different methods of generating leads, and here at Callbox, we utilize six lead generation…

Are you interested in how to make it possible? There are three things to consider when you’re about to SaaS out an Enterprise. One, the sales cycle is a long process of negotiations and bureaucracy. Two, you’ll be facing off with a committee of decision-makers with ambiguous authority and various…

Let’s boost your email marketing and gain the attention of your SaaS buyers! Software as a Service (SaaS) is a means of delivering applications as services over the internet, allowing clients to access software online rather than managing a given task themselves. These products are very useful for some businesses…

What are the things that you can do to improve the engagement rate of your blog content? Newsjacking The B2B industry is an ever-changing landscape. There is incessant innovation going around, and along with it, you will find a stockpile of topics that give your content writers a month’s worth of…

In this short article, we’ll give you a couple of ideas on how you can boost engagements, stimulate potential leads and make sure nobody is bored with our interactive content tips. Defining Interactive Content People like to translate content to be in the form of traditional blog posts and white papers, but it’s…

What opens up valuable opportunities for businesses usually rides on the back of good designs. More often than not, the importance of design is being underestimated or is being treated more as an afterthought. On the contrary, good design can bring significant benefits to your business. Designing for business and…