Published inObedient AgencyWhy You Should Use Fictional Characters in Your MarketingA few years ago we wanted to spice up how we sent out promotional emails. So we made up a character named Gary to do so. His backstory…Jun 16, 2020Jun 16, 2020
Published inObedient AgencyWe Made Up a Character To Send Out Our Agency’s Promotional Emails6 emails, 6 goals, one amazing man.May 27, 2020May 27, 2020
Published inObedient AgencyWhat If French Dressing Were Actually French?It was a silly realization that turned into a ridiculous creative challenge for this month’s #ObedientSpecWork: What if French Dressing…May 21, 2020May 21, 2020
Published inObedient AgencyWe Brainstormed >20 Taglines for Planet Fitness in Under an HourOver the weekend we overheard a woman say, “We’re each other’s #fitspo.”May 13, 2020May 13, 2020
Published inObedient AgencyWe Came Up With 20+ Taglines For PAWS in an HourThis one went off the rails fast but funny ideas usually do, right? RIGHT?May 12, 2020May 12, 2020
Published inObedient AgencyRemember Noxzema? We Wrote 22 Taglines For Them In An HourHaters will say we can’t create 22 funny, marketing one-liners in under an hour.May 9, 2020May 9, 2020
Published inObedient AgencyWe Ideated 26 Taglines About Oat Milk in Under an HourDon Draper looks off into the distance with a twinkle in his eye before slowly sweeping his hand in a dramatic panning gesture for his…May 7, 2020May 7, 2020
Published inObedient AgencyWe Brainstormed 22 Taglines for 7-Eleven In Under An HourDid seeing the words “7-Eleven” cause your mouth to instantly water for Doritos or Laffy Taffy or a Slurpee? Hark! the power of the…May 5, 2020May 5, 2020
Published inObedient AgencyIs Your Podcast Idea Any Good? 8 Harsh Questions To Ask YourselfA strategic assessment to make sure your show concept has legs and longevity.Apr 28, 2020Apr 28, 2020
