Allison DickininScaling InsightsHow I Learned to Stop Worrying and Love that Henry Ford QuoteYou probably already know the quote I’m talking about. It gets tossed around frequently in conference rooms to support all manner of…Oct 13, 2020Oct 13, 2020
Allison DickininScaling InsightsThe 5 Mistakes that are Ruining Your Survey DataSurveys have a bad rap. But the reality is that while surveys have their challenges, they can be extremely valuable, lightning fast, and…Jul 28, 2020Jul 28, 2020
Allison DickininScaling InsightsIt’s Time to Move Beyond Net Promoter Score. Here’s How.Most companies today use NPS to monitor the customer experience. But as a single measure of customer health, NPS has some serious failings.Jul 10, 2020Jul 10, 2020
Allison DickininScaling InsightsIs Your Product Team Really Customer-Centric?Most product leaders genuinely want to solve customer problems, and know that a customer-centric approach is the surest way to do it…Jun 17, 2020Jun 17, 2020
Allison DickininScaling InsightsWhy Net Promoter Score is Probably Not the Best Metric for a PandemicNPS is a noisy metric on good days. Today, the noise is deafening.Jun 2, 2020Jun 2, 2020
Allison DickininScaling InsightsA Practical Guide to Avoiding Survey BiasWhen speaking with people about surveys, I get more questions about preventing survey bias than anything else. While there are a lot of…May 22, 2020May 22, 2020
Allison DickininScaling Insights3 Rules to Writing Effective SurveysWith the proliferation of DIY survey tools, it’s easier than ever to create and send surveys to your users. Writing good surveys that…May 7, 2020May 7, 2020