Alpha StoryBreaking Myths in PR vs. Advertising: Shifting Perceptions in the Digital AgeWhen you hear “PR” and “advertising,” what comes to mind? Maybe you think of PR as a long game focused on building relationships, while…5d ago5d ago
Alpha StoryThink Local Media is Only for Big Brands? Here’s Why Your Business Needs It TooWhen it comes to media exposure, you might think only big brands can land those coveted local TV spots or newspaper features. But here’s…Oct 4Oct 4
Alpha StoryGet Media Coverage With These Quick-Start PR Strategies for StartupsPublic Relations (PR) is often seen as the secret weapon for startups looking to build brand awareness and credibility. But getting your…Sep 27Sep 27
Alpha StoryPR on a Budget: A Guide to Maximizing Media Exposure Without the High CostsRunning a startup or small business is exhilarating, but it comes with its own set of challenges — especially when it comes to getting…Sep 20Sep 20
Alpha Story7 PR Strategies to Increase Buzz for Fashion and Lifestyle BrandsIn the highly competitive fashion and lifestyle industry, creating buzz around your brand is crucial for driving sales and building a loyal…Sep 6Sep 6
Alpha StoryThe Power of Storytelling in PR: 7 Fun Ways to Make Your Brand UnforgettableIn today’s noisy world, where every brand is shouting for attention, how can yours truly stand out? The secret sauce is something as old as…Aug 30Aug 30
Alpha StoryPR: Friend or Foe? Exploring the Benefits and Cons of the PR IndustryPR: Friend or Foe? Exploring the Benefits and Cons of the PR IndustryAug 23Aug 23
Alpha StoryShould You Write for Your Brand or the Journalist? The Ultimate PR Dilemma UnveiledWelcome to the rollercoaster of the PR world, where you constantly juggle between writing for your brand and crafting narratives that…Aug 16Aug 16
Alpha StoryHow to Navigate a PR Crisis: 7 Steps to Protect Your Brand ReputationWelcome to the wild, wild world of PR crises! Where the stakes are high, the adrenaline is pumping, and your brand’s reputation is hanging…Aug 13Aug 13
Alpha StoryEffective Media Relations: 5 Tips for Building Strong Relationships with JournalistsCalling out to our fellow PR enthusiasts, or even those who want to contact journalists yourself! Ready to crack the code on building…Aug 2Aug 2