The clothing industry has been changing through the years. Several tendencies have been emerging from the industry ever since, to structure it into what it is today. These trends include the sub-contracting or delocalization of production to countries with lower transportation and labor cost, the increasing internationalization, which leads to…

Today, McDonald’s, one of the largest restaurant chains of the world, with about 69 million customers per day, approximatively 36,900 outlets and presence in more than 100 countries, is facing lot of criticism, especially for the relatively sudden epidemic of overweight and obesity worldwide among adults and children. The Challenge and Response of McDonald’s Among the…

Open Innovation as a New Way of Producing, Developing, Commercializing and Implementing. According to Chesbrough (2003), Open Innovation is defined as “the use of purposive inflows and outflows of knowledge to accelerate internal innovation, and expand the markets for external use of innovation, respectively. [This paradigm] assumes that firms can and should use external ideas as well as internal ideas, and internal…