Antony MayfieldThe next 20 years of disruption in marketing (and everything else)If you follow the money instead of the marketing services sector’s own narratives, change on a scale far larger than anything Google or…5 min read·Nov 19, 2018----
Antony MayfieldLead with questionsThe leader owns the question, the team owns the answers. That’s a thread running through several of things I have been reading and writing…6 min read·Nov 18, 2018----
Antony MayfieldKeeping your digital transformation project alive“And it ought to be remembered that there is nothing more difficult to take in hand, more perilous to conduct, or more uncertain in its…6 min read·May 25, 2018----
Antony MayfieldThe curse of the red dotMark Wilson at Co.Design temporarily switched from his iPhone to Android and never went back. Among the things he like better about the…3 min read·Apr 18, 2018--1--1
Antony MayfieldHUMAN + MACHINE = SUPERPOWERS — notes from DLD18Visiting a new conference is always slightly unnerving at first — frankly, will this be useful or will it be waste of my time. But DLD 18…3 min read·Jan 21, 2018----
Antony Mayfield2016 reading challengeRecently I finished my Goodreads.com reading challenge for 2016, so here’s some lists of the best books I’ve read this year.9 min read·Nov 7, 2016----
Antony MayfieldinBrilliant NoisePace: Buzzfeed’s competitive advantageFor the past year or so I have been giving talks for students on Google’s Squared programme (and its sibling-programme Squared Online)…4 min read·Feb 19, 2016----
Antony MayfieldinBrilliant NoiseNewspapers and digital transformationWhen Christina Scott, CIO at The Financial Times spoke at Dots 2015 I introduced her with a joke that she was one of the top five CIOs…3 min read·Feb 19, 2016----
