A recent study estimated that the US daycare market is $45 billion and employs nearly 1.6 million people through 770,000 businesses. Coupled with the fact that there are 20 million children under the age of 4, we believe this is a massive market, yet it is underserved due to the lack of investment and technological innovation. The existing value chain is broken for both early child care workers and parents alike. Teachers and caregivers are bogged down by paperwork, licensing requirements and the needs of running a business while parents experience difficulties engaging in a meaningful way during the formative years of their child’s development.
For these reasons and many more, we’re very excited to announce our investment in Brightwheel, a mobile first platform built to simplify day-to-day operations for daycare employees while enhancing the experience for parents.
The platform offers parents a real-time feed of their child’s day, filled with photos, activities, and suggestions for how to continue learning at home. For schools and daycares, it allows one-touch daily check-ins, notes, photos, record keeping, parent communication and billing. Check the video out here.
Upon meeting Dave Vasen and the Brightwheel team, we were immediately impressed with their domain knowledge, go-to-market strategy and strong product capabilities. We believe they’ve assembled a world-class team of educators and technologists that are passionate about making an impact in early education.
In addition to the Brightwheel team, we’re very excited to be partnering with a series great firms including RRE Ventures, ENIAC Ventures, CrossLink Capital, Red Swan Ventures and Sherpa Ventures.
If you represent a school or are a parent who’s interested in getting Brightwheel setup at your child’s daycare, please sign-up!