Amit K ChatterjeeHow To Transform Online Business To Omnichannel And Chart A Path to ProfitabilityOnline shopping is skyrocketing in India, with even large FMCG companies embracing digital channels to meet evolving consumer behavior…6d ago6d ago
Amit K ChatterjeeHow To Segment B2B Customers ? Master B2B Segmentation To Skyrocket SalesCustomer segmentation in the B2B sector is markedly different from segmentation in the B2C sector. While B2C segmentation focuses on…Jul 11Jul 11
Amit K ChatterjeeHow To Expand Sales Network and Double Your Earnings Without Spending Anything on Salesmen, Ads, or…Imagine being able to expand your sales network and double your earnings without spending a single rupee on salesmen, advertisements, or…Jul 9Jul 9
Amit K ChatterjeeOmnichannel Strategies — Key to Unlocking Growth for Indian SMEs (Free Help Available)Let’s face it — Indian Small And Medium Enterprises (SME) are struggling to grow. The vast majority of SMEs are unable to realize their…Jul 2Jul 2
Amit K ChatterjeeWhy B2C Is a Dead-End: Success Demands B2B Outreach, Distribution for SMEs in IndiaStarting a business by selling directly to consumers (B2C) can be an exhilarating journey. Platforms like Amazon, Flipkart, and Meesho have…Jun 24Jun 24
Amit K ChatterjeeHow to Source Products at Wholesale Rates: A Guide for Indian SMEsIn the vibrant, competitive and extremely price sensitive market of India, small and medium enterprises (SMEs) often face the challenge of…Jun 19Jun 19
Amit K ChatterjeeHow To Become Distributor In India With Limited CapitalBecoming distributor in India could be an excellent business opportunity that provides steady income and excellent potential for growth…May 23, 2023May 23, 2023
Amit K ChatterjeeAn Insight Into Consumption Trend Of Indian MarketDuring my days in McKinsey — I was part of a team that did path-breaking research on Indian consumer market. Led by renowned market…Aug 12, 2022Aug 12, 2022
Amit K ChatterjeeHow A Start-Up Achieved Break Through In Intensely Competitive Indian Personal Care Market Within…AmberSun Lifescience is a Bangalore based start-up focused on India’s fast growing personal care market. Its founder — young entrepreneur…Jun 19, 2022Jun 19, 2022
Amit K ChatterjeeHow A Successful Go-To-Market Strategy Helped An Indian Start-Up Build B2B Distribution ChannelIndian sanitary product market is growing very fast — fueled by rising awareness of feminine hygiene, strong demand for superior quality…Jan 14, 2022Jan 14, 2022