Amit Jaipuria

And third, it’s always helpful to know people. Having great connections can give you the initial spark to get off the ground or give you the fuel to grow. Sure, it’s definitely tricky to build your network initially. But as soon as you have a few people …

Second, if you want people to believe in you (and not just think you’re all talk), get some traction. Revenue and users trump everything. A startup can have the best engineers and co-founding team, but…

Your Promised Land is also crucial for helping prospects pitch your solution to colleagues after your sales meeting ends. In your absence, those colleagues will ask, “What do those guys do again?” Armed with a compelling …