Amit ShettyThanks for the perspective here. Makes a lot of sense.But I will say that the part about God View mode felt a bit... irresponsible/casual.Jul 14, 2022Jul 14, 2022
Amit ShettyOTT vs. CTV: What’s in a Name?Originally published at https://iabtechlab.com.Sep 1, 2020Sep 1, 2020
Amit ShettyBrand safety in the age of COVID-19Originally published at https://iabtechlab.com.Sep 1, 2020Sep 1, 2020
Amit ShettyDemystifying Identifiers and Understanding Their Critical Roles in Advertising“Identity” is a term that gets used a lot in digital advertising, usually in the context of identifying and targeting consumers. At the IAB…Apr 10, 2018Apr 10, 2018
Amit ShettyA Deeper Look into VAST 4.0 and the Universal Ad IDAd-ID and the IAB Tech Lab have jointly published a white paper, “Five Use Cases for Video Ad Serving,” that demonstrates the importance of…Apr 10, 2018Apr 10, 2018
Amit ShettyAnnouncing the OTT Technical Working GroupOriginally posted at https://iabtechlab.com/blog/announcing-the-ott-technical-working-group/May 10, 2017May 10, 2017
Amit ShettyVAST 4.0 Arrives, Championing the Technology Behind the Growth of Digital Video AdvertisingOriginally published at www.iab.com on January 21, 2016.Jan 21, 2016Jan 21, 2016
Amit ShettyCalling all electric vehicle ownersIf you own an electric (or hybrid electric) vehicle — or work at a company that provides charging stations to its employees, I need your…Apr 10, 2015Apr 10, 2015