Why Storytelling Is So Important For Content Strategy

In two words — story sells.

Anastasia Shch
Sep 6, 2018 · 2 min read
“woman holding phone” by rawpixel on Unsplash

This is no surprise. We, humans, have been communicating through stories since the beginning of times and nowadays storytelling became an indispensable part of marketing strategy. In two words — story sells. People are social creatures and we relate to other people and their experiences, that’s where storytelling comes into…

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Anastasia Shch

Written by

Curious dreamer backed by action · Exploring the space between creativity and personal development · Multi-passionate entrepreneur · INFP · www.anashch.com

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