Design thinking origin story plus some of the people who made it all happen
Jo Szczepanska
2K41

Fantastic article. Must have been a difficult one to write, you managed to get it very concise considering the amount of background information you refer to. Thank you for sharing the knowledge. As a designer myself, not studying service design however, but being very fond of the concept, these references are anchors to help ground my belief to what design is capable of.

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