On Second Thought…
Maybe I overestimated how uniquely awesome the UX/UI approach of this site is. Just spent the past few hours experimenting with Wordpress (something people I know use regularly), Ghost (what you would expect if Wordpress and Medium had a child), and Bootstrap.
Guess that means this will be used as a placeholder to indicate to people loud and clear that I do not use Medium or will be a way to mirror content from elsewhere.
Unless of course this platform truly does turn out to be the best balance of ease of use and ease of readability — only time will tell.