Anand NambiarHow Freshworks is scaling inbound marketing in EuropeFor growing SaaS startups across the world, the US is probably the first market where they find their feet. With its quick technology…Sep 10, 2019Sep 10, 2019
Anand Nambiar8 Essential Marketing Pillars for a Successful SAAS CompanyBeing a Marketing enthusiast, I have come across various articles, talks written and spoken by CMOs of various companies on how a marketing…Apr 23, 2017Apr 23, 2017
Anand Nambiar6 Marketing Mistakes Every SAAS Startup Makes and How to Avoid Them: Marketing the Right WayEvery company, irrespective of the industry it is in, would have gone through a realisation phase of their marketing mistakes. Success of a…Jan 8, 2017Jan 8, 2017
Anand NambiarWhy are SAAS Startups in the Paid Marketing Trap?SAAS model has become mainstream and is the way forward for software industry. It has drastically changed the way softwares are sold in the…Jan 8, 2017Jan 8, 2017