Andrea Roe – Medium

Andrea Roe

Andrea Roe

Authentically Selling “Heritage”

Tom Smarte was a family-run hatmaker founded in the late 18 thcentury in Devon, England. Yet after the fourth Thomas Smarte died in the…

Oct 16, 2019

Authentically Selling “Heritage”

Oct 16, 2019

Andrea Roe

Creating a New (Fast-Growing) Market Segment

Lululemon, Ralph Lauren, Levi’s — Gar Lenett has worked with the largest brands in the industry but 6 years ago, after three decades in…

Oct 9, 2019

Creating a New (Fast-Growing) Market Segment

Oct 9, 2019

Andrea Roe

Selling to the Silent Majority

It’s an often-overlooked segment of the market. But the silent majority, in the words of our guest Jennifer Mackey-Mary, can represent a…

Oct 2, 2019

Selling to the Silent Majority

Oct 2, 2019

Andrea Roe

The “Accidental” Luxury Brand

An overheard comment prompted artist and sculptor Rosemary Goodenough to print 150 copies of her work onto silk scarves. That simple act…

Sep 25, 2019

Sep 25, 2019

Andrea Roe

The Case for Gender Fluid Fashion

Gender diversity often makes people uncomfortable. But it’s important both from a societal viewpoint as well as in strictly business terms…

Sep 18, 2019

The Case for Gender Fluid Fashion

Sep 18, 2019

Andrea Roe

Maurice Mullen on 30+ Years in Fashion and Luxury

Maurice Mullen has spent more than 30 years in the media business, working on titles including Elle, Red and the Evening Standard where…

Sep 11, 2019

Maurice Mullen on 30+ Years in Fashion and Luxury

Sep 11, 2019

Andrea Roe

A Blueprint for Sustainability

Sustainability is a hot topic in the fashion business. Major brands have promised to become “more sustainable”. Yet most players aren’t…

Sep 4, 2019

A Blueprint for Sustainability

Sep 4, 2019

Andrea Roe

Lessons from a Men’s Premium Underwear Leader

I first saw them on Dragon’s Den (the Canadian version of Shark Tank) back in 2007. They didn’t get funded but, since then, SAXX has gone…

Aug 28, 2019

Lessons from a Men’s Premium Underwear Leader

Aug 28, 2019

Andrea Roe

Lessons Learned from Doing (Almost) Every Job in Fashion

She’s been a model, art director, CEO and worked in retail. She’s produced fashion films and is a media personality and lifestyle…

Aug 21, 2019

Lessons Learned from Doing (Almost) Every Job in Fashion

Aug 21, 2019

Andrea Roe

How to Stand Out in a World of Brand “Sameness”

With 17 years experience, Elaine Mensah uses her expertise in the worlds of communciations, fashion, tech and entrepreneurship to help her…

Aug 14, 2019

Aug 14, 2019

Andrea Roe

Andrea Roe

Co-Founder Seven Stockings, graphic design for the fashion industry. www.sevenstockings.com | Producer, The Fashion Consumer Podcast www.thefashionconsumer.com

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