Andrea Wasserman – Medium

Andrea Wasserman

Andrea Wasserman

Why Marketers & Store Managers Should Care About In-store Wi-Fi

When I’m in a store and I don’t have good cell service, I’m always surprised by how often I find the retailer doesn’t have public Wi-Fi.

Jan 10, 2017

Jan 10, 2017

Andrea Wasserman
in
NRF Events

What was hot (or not) at Retail’s Digital Summit

The National Retail Federation invited me to cover Retail’s Digital Summit, held last month in Dallas. While I listened to speakers, walked…

Oct 20, 2016

What was hot (or not) at Retail’s Digital Summit

Oct 20, 2016

Andrea Wasserman

Behind 5 of Last Week’s Consumer Headlines

Today on CaptainCustomer.com, I’ve covered:

Aug 14, 2016

Aug 14, 2016

Andrea Wasserman

Who Does Omnichannel Best? (Part 1)

My latest blog post is on why I don’t think this is the right question to ask or the right term to use:

Aug 10, 2016

Aug 10, 2016

Andrea Wasserman

Behind 5 of Last Week’s Consumer Headlines

My thoughts on the following:

Aug 8, 2016

Aug 8, 2016

Andrea Wasserman

10 Insights Into How Warby Parker Does CX

Full post here:

Aug 3, 2016

Aug 3, 2016

Andrea Wasserman

Behind 5 of Last Week’s Consumer Headlines

See full post here and sign up for a weekly digest of my blog posts if you’d like…

Jul 31, 2016

Jul 31, 2016

Andrea Wasserman

A Week Later: What #PrimeDay Meant for the Rest of Us

http://www.captaincustomer.com/blog/2016/7/17/what-amazons-big-day-meant-for-the-rest-of-us

Jul 22, 2016

Jul 22, 2016

Andrea Wasserman

Behind 5 of Last Week’s Consumer Headlines

Here’s my latest post, as well as a link to sign up for a weekly e-mail digest:

Jul 18, 2016

Jul 18, 2016

Andrea Wasserman

5 Ways Lululemon Could Be Better (also, why Athleta is great)

(To read this post along with its associated pictures or to sign up for my e-mail list, please visit Captain Customer.)

Jul 13, 2016

Jul 13, 2016

Andrea Wasserman

Andrea Wasserman

Experienced in stores + e-com. Immersed in consumer tech. | Fmr CEO @solesociety, SVP @HudsonsBay, @nordstrom | Love: retail, start-ups, leadership, wmn in biz

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