I started writing this post a couple of times at various times, mostly as a rant. But today, today is the day! Today I won’t rant. I’ll just tell it how I see it, how it is.

Yes it can.

There are no two companies the same so there are no two team…

Yup, my strange journey continues. Following Part 1 and introduction of why I’m doing this, here comes the next step. Maybe not as interesting, full of frustrations, but did lead me to the most interesting part of this research.

I wanted to see what problems have others identified and solved…

To apply everything I know and do as a service designer… on my brother. On his life and interactions with the surrounding world. Sounds a bit mental, I know.

From 9 to 5, I look at the big picture, deconstruct it, analyse it and find out where we make regular…

We all see them, get annoyed by them and if we’re in the industry, we even smugly point fingers. Hopefully we learn from them, not just: “look at this! I’m so much better than that”. Because we all made and still make mistakes. And probably still will.

1. Names & addresses

Everybody is going to write about Brussels, as everyone wrote about Pairs, as not that many wrote about Ankara, as way less wrote about a tragedy in my home country that changed a government. So I’m not going to write about Brussels, or Paris or Ankara. I’m just tired. …

A couple of months ago I had the opportunity to be a part of a focus group for the product I was working at, targeted at young people — that’s the politically correct way to address this age group, or so I’ve been told. …

So…what do you do?

*me a bit shy* I’m an ux designer…

…Aha… interesting…

This is where most people stop and because of the glaze over their eyes, I have a decision to make: either ask the question back (after 5 years of being in the UK I still haven’t…