There have been a lot of articles written about Google For Jobs, which was released by the search giant in June 2017.

The UI stands out, and because the big blue box appears at the top of the search results, it is changing user behavior as job seekers stop scrolling…


Your store is an analogue experience, being measured against digital expectations

A quote from Amazon’s founder provides the perfect introduction to this blog, providing clarity on the ever-expanding mentality of the digital giant. It is a quote that should never be ignored, as it shapes the way customers interact with…


Google For Jobs was launched in June 2017 and only requires three elements for it to be able to pull through job listings from your site, into its UI -

  • A job listing that is on a unique page.
  • A sitemap that updates daily at the very least.
  • Implementation of…


In June, Google released its new job search functionality in the US and as a digital agency who host and market over 100 recruitment websites, we obviously had an imminent need to test the waters and see how much influence ‘Google for Jobs’ will have over organic traffic.

I initially…


At Google’s annual I/O conference the search giant announced that it will be launching Google for Jobs, an initiative aimed to ease the friction job seekers currently have as they scour the web for their next role.

By harnessing machine learning, Google for Jobs will enhance the user experience of…


For all time until the 1600s we just -

TALKED TO EACH OTHER.

Then the 1600s hit us and the UK postal service was created, which of course meant that we could still talk, but a piece of creativity from a business mind let us send letters around the country…


We all know that browsing the web via a mobile device is now the norm and exceeded desktop browsing as of last year. But that news has been and gone.

Instead, I want to look at the forgotten device — the tablet and what Google and Apple are doing to…


Image courtesy of Thomas Leuthard

We all know Medium is the social network for those of us who like to dig a little deeper than 140 characters, but unfortunately for me tonight, I got an email from Medium, letting me know I’m in the top 10% of their user base.

The Medium team crafted a…


Image by David Berkowitz

Facebook is challenging one of LinkedIn’s biggest draws to the social network, which is the ability to search and apply for jobs via business profile pages.

This comes off the back of several other major updates the social network has recently initiated, including the ability to order food directly from…


Not long ago I was asked what my favourite YouTube ad was. My answer? “That four second one that was over as quickly as it started”. The problem is, I can’t remember what the ad was about or who made it.

Is that because I only saw it once and…

Andrew Åkesson

Digital marketer with over a decade of knowledge within the industry. #YNWA http://www.akesson.co.uk/

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