Andrew WoodwardCricket crisis: Sponsors — remember we “don’t like cricket, oh no, we love it”By Andrew Woodward, former global head of brand and sponsorship communications for Visa Inc. who has worked on Olympic Games, FIFA World…Mar 25, 2018Mar 25, 2018
Andrew WoodwardPens down? No pens up! I am going back to writing stuff down.After engaging with “digital things” for a decade I have come to a realisation. I have to go back to writing things down.Jan 14, 2018Jan 14, 2018
Andrew WoodwardThe real question bosses, HR people and recruiters should be asking — “What’s your Ikigai?”Like many, I was belted with all sorts of fancy competency and personality measuring sticks over my decades in the corporate world —…Jan 9, 2018Jan 9, 2018
Andrew WoodwardBreaktime is definitely over — An open letter about Apple to Leo Laporte, Alex Lindsay and Andy…I listened to “This Week in Tech” on Sunday and Om Malik arced up against constant negativity and outdated thinking about Apple by Leo…Dec 11, 2016Dec 11, 2016
Andrew WoodwardThe climate changed this weekend for marketing and communication.Andrew Woodward, Principal at Climate Communication.Dec 13, 2015Dec 13, 2015
Andrew WoodwardMulti-laterals, actors, COP21, UNFCC, IPCC, CO2, 450 ppm, 2°C.By Andrew Woodward — Principal at Climate Communication.Nov 26, 2015Nov 26, 2015
Andrew WoodwardSustainable Development Goals — setting the scene for the issue of the decade for marketing and…Andrew Woodward, Climate Reality Leader and Principal at Climate Communications, helping marketing, advertising, communications and…Oct 12, 2015Oct 12, 2015
Andrew WoodwardHey sponsors, how’s that fist shaking at FIFA going for you?Andrew Woodward, Sports Business Consultant and former global head of Visa’s brand and sponsorship communication program (@_andrewwoodward…Aug 16, 2015Aug 16, 2015
Andrew WoodwardShould we dump the FIFA sponsorship?Around the world today, PR folks in places like San Francisco, Seoul , Chicago, Nuremberg, St Louis and Atlanta are fielding calls from…May 27, 2015May 27, 2015