Andy Brockie – Medium

Andy Brockie

Andy Brockie

The Best Tool For Developing New Habits

The EAST framework is something that you can use every day to encourage new behaviours and kick out bad habits.

Jul 14, 2020

The Best Tool For Developing New Habits

Jul 14, 2020

Andy Brockie
in
The Startup

The Psychology of Free Shipping

Have you ever wondered why a product costing $10 + $5 shipping seems worse than the same product costing $15 with free shipping? The…

Jul 5, 2020

The Psychology of Free Shipping

Jul 5, 2020

Andy Brockie
in
An Idea (by Ingenious Piece)

Chunking: How to Improve Your Memory and Productivity

When facing a large task, you can use chunking to improve your chances of success and improve your memory in the process.

Jun 14, 2020

Chunking: How to Improve Your Memory and Productivity

Jun 14, 2020

Andy Brockie

Why do you procrastinate?

The curse of the present bias and how to overcome it.

Jun 8, 2020

Why do you procrastinate?

Jun 8, 2020

Andy Brockie

What is Confirmation Bias?

Confirmation Bias is the tendency to seek information that confirms your original hypothesis.

May 25, 2020

What is Confirmation Bias?

May 25, 2020

Andy Brockie

The Psychology of Conflicting Opinions

There will always be reasons for human conflict, here are three reasons why.

May 25, 2020

The Psychology of Conflicting Opinions

May 25, 2020

Andy Brockie

What is Cognitive Fluency?

Cognitive fluency, or processing fluency, is the ease of which our brains understand a message.

May 18, 2020

What is Cognitive Fluency?

May 18, 2020

Andy Brockie

What is Social Proof?

Social proof is the inherent bias of copying the actions and behaviours of others.

May 10, 2020

What is Social Proof?

May 10, 2020

Andy Brockie

Andy Brockie

Passionate about the inconsistencies and nuances of human behaviour and how to change it. Behavioural Economics MSc

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