Here are 8 of my personal Snapchat secrets. If you’re a guy, I can almost guarantee you’ve never tried #7.

1. Put out content!

This is half the battle people. Growth on any platform is done best when also using other platforms, Snapchat even more so. Write little blogs like this, post YouTube & Facebook videos, speak up, tell people what you know, and what you are doing with it.

2. Spend $14 dollars on a custom Snapchat shirt

This one is gold. My shirt has been the key that has landed me consulting work, new design clients, new Snapchat followers, and some hilarious experiences. When you wear a Snapchat shirt, people automatically assume you’re official. Why? Because who in the right mind would wear a Snapchat shirt if they didn’t have awesome snap stories? When I first got my shirts, I was walking through Harbour Town HHI, and stopped to watch an outdoor concert. 150 some people are watching these guys, and between songs the lead singer says over the mic, “is that a Snapchat shirt?” …

It used to be that fortune favors the prepared mind. While still true, the networked mind is now the most prepared. It is from here that you will be ready to take on anything that comes your way- because if you don’t know how to do it, it won’t be hard for you to find someone who does.

Today, access is more important than ownership- access to knowledge and access to the minds of others.

Power comes from sharing information, not withholding it. Now more than ever, change has become the constant. Information loses value so quickly that what you know at any point in time could be obsolete only moments later. …

Make no mistake. We are living through a revolution. It doesn’t take a sci-fi writer to see the dark side of our current reality, but the world is no darker now than before. Rather the darkness is finally coming to light. No longer can parts of our humanity be hidden in the shadows. We see it all now, and it’s all going to change.

We live in a time where we can express ourselves freely and instantly. We are now more than ever aware what is going on in the world. In minutes we can be an eyewitness to any event, anywhere- And we look not just through one set of eyes, but through them all. …

To the Snapchat purist, the launch of Memories may have come as a disappointment. But as a social media influencer, online marketer, business in today’s economy, or for that matter Snapchat themselves, this launch is pure gold.

Snapchat Memories represents a huge pivot in Snapchat’s core functionality and overall appeal, so the initial backlash comes as no surprise. However, behind Snapchat’s move is much more than meets the eye. Like the many successful evolutions before it, the focus of Snapchat Memories is the same thing: Attention.

To understand exactly what’s going on, we need to start by looking at Snapchat and the economy around it. Today the possibility of living our dream is clearer than ever. Every day, as we scroll through our countless social platforms, we see new D-list celebrities riding their microfame to easy livin’ and cold hard cash. The era of the social media influencer is only just beginning. Anyone has the same access to the world as the media giants before us, meaning our dream job is quite literally at our fingertips- if only we can find a way to get people to look. …


Andy Cash

I Write About Creativity & Connectivity Instagram: @Andycashco @Dreamcartel

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