She was an early supporter of Summit Series, helping the fledgling conference to build it’s network while also bringing her unique skill set to Peter Thiel’s Founders Fund. But while professional networkers are almost as common as coders in Silicon Valley, Nicole made every interaction feel unforced. In fact, it’s easy to leave one of the impromptu gatherings Nicole specializes in feeling like nothing had been accomplished — until you realized months later that other people in her orbit were now some of your closest friends.
Despite the evolution and increasing complexity of social media, there is something we’ve noticed and watched closely — people still love the simple act of checking in. Despite all the new tools, apps and social graphs, we continue to see millions of people take a few seconds to check in almost everywhere they go (yes, I’m one of them!). So, why do we do it? We’re bookmarking a place. We’re capturing a memory. We’re creating a little nugget of meta-data about our lives to mark a moment in time. It’s a simple 6-second action (yes, I just counted) that millions of people around the world are in the habit of doing whenever they enter a coffee shop or airport or dive bar or wherever they’re spending time.