Ann NeirWhy Strong Processes Are the Backbone of GTM SuccessProcesses aren’t just important — they’re the difference between chaos and consistent growth.3d ago3d ago
Ann NeirSales Forecasting: How to See Your Revenue Future ClearlySales forecasting is about more than just predicting numbers — it’s about seeing the path to revenue growth clearly.Sep 3Sep 3
Ann NeirThe Importance of Process Design and Implementation Across GTM Teams: Swimlanes for Efficiency and…As a competitive swimmer, I’ve learned that success in the pool isn’t just about speed — it’s about precision, discipline and efficiency…Sep 2Sep 2
Ann NeirIntegrating Customer Experience and Go-To-Market Strategies for Exceptional SuccessA positive Customer Experience (CX) is a critical aspect for an effective go-to-market (GTM), and both are vital for any company’s success.Aug 5Aug 5
Ann NeirLeading Without Ego: Unlocking Team Potential and InnovationEffective leadership goes beyond the mere exertion of authority and control.Jul 8Jul 8
Ann NeirTackling Gendered Language Barriers: Empowering Women LeadersSimilar to most contexts, words have power in business, especially with respect to internal dynamics between people and teams.May 28May 28
Ann NeirThere is No Pre- and Post-Sales: The Emergence of Customer Experience (CX) StrategyUnderstanding the Customer Journey in GTM StrategyMay 13May 13
Ann NeirChange Management in GTM Organizations: Navigating the Unique LandscapeGo-to-Market (GTM) organizations, encompassing Sales, Marketing, and Customer Success teams, are at the forefront of driving change.Mar 30Mar 30
Ann NeirGTM Metrics: Unlocking Success Through Credible DataAligning Go-To-Market (GTM) strategies across Sales, Marketing, and Customer Success is pivotal for achieving sustainable growth.Mar 30Mar 30
Ann NeirUnderstanding the Go-To-Market Strategy and Customer ExperienceAn effective Go-To-Market (GTM) strategy and a positive Customer Experience (CX) are crucial for any company’s success.Mar 30Mar 30
