CEO of the Charlotte, NC based copywriting company Anita Lovett & Associates and superhero to brands in need of the highest quality content.
Did you know some people hate to read?
It’s scary but true. A surprising number of people don’t like to curl up in an easy chair with a good book. Why? Lots of reasons; impatience, short attention span, the want-it-now attitude…
“By Bestselling Author…”
Twitter is flooded with tweets from hundreds (maybe even thousands) of authors advertising their latest work via these three words.
Copywriting is a word all too often confused with copyrighting. We see inquiries where a potential client would like more information about our copywriting services, but somehow the word copyrighting gets into the mix. A sizeable chasm spans the rift between the act of copywriting and…
I need a favor. It will only take about ten minutes of your time, and I promise there’s something awesome in it for you. Before we continue, I need you to ponder two questions: First, do you want to be successful? Second, do you want to be inspired?