Product Analysis (1 of 2) — By Alison Hu, Youngryun Cho, Rachel Legg, and Ann Li Overview Eyeshadow is a staple cosmetic used to emphasize the eyes. Although common, its lifecycle rarely follows a linear path of purchase, use, and disposal. As a product that varies in form and presentation, the use of eyeshadow is connected to…

Assignment 2 | Final Project | Spring 22 — Overview Design is persuasive. It leads us from one perspective to another, and from one view of reality into a novel possible world. Reflecting on this is essential given the crucial role that design and designers have in transforming human behaviour, societal norms, and even shifting paradigms. It thus has the…

Persuasion, CMU Design | Midterm Project — Some form of persuasion is a common feature of any designed outcome, intentionally or not. In the first half of the Spring semester (2022), our class dived into exploring and discussing multiple ways in which design and designers shape or influence the world, and some of the strategies to do it. The midterm project consisted of developing short persuasive films on multiple topics related to the student’s interest. “Persuade Us! Tiny Film Festival” resulted from the outcomes of this process where 11 groups (from a cohort of Senior undergraduate students from the School of Design) attempted to develop persuasive arguments in…

Welcome to 51–372 Persuasion — School of Design / Carnegie Mellon University. Spring 2022, Mondays & Wednesdays, 11:50 am–1:10 pm (Eastern Time), Room MM 107 and Zoom Instructors (PhD Researchers): Donna Maione (dmaione@andrew.cmu.edu); Fas Lebbie (flebbie@andrew.cmu.edu); Silvana Juri (sjuri@andrew.cmu.edu) Teaching Assistant: Ann Li (annli@andrew.cmu.edu) Overview to this class Persuasion is an important capacity for designers…

Design Week Fall 2021 — Carnegie Mellon University School of Design — Pittsburgh, December 6th, 2021 During Design Week, the second-year design students presented the culmination of their research-to-outcome process adopting a human-centered design approach. Projects were introduced in a style akin to a conference or design pitch to a client or funder. Students were challenged to identify realistic design opportunities within…

A Wide Sustainability Lens to Design — Today we welcomed Tom Ainsworth from the University of Brighton to speak on sustainable design, the dimensions that this could include and how to conceive of our design practices and research in relation to how we shape the world. Decision Making and Sustainability To kick off, Tom offered his understanding of sustainability and the…

Introduction to Anthropometrics and Ergonomics — Today we welcomed Wayne Chung, Associate Professor and Director of Undergraduate Studies at the School of Design to speak on the importance of anthropometry and ergonomics in design. The main objectives of the anthropometrics and ergonomics fields are to ensure fit, safety, and comfort for particular task(s) over a period of time. Anthropometry Anthropometry is the systematic measurement and study of body dimensions, with particular respect to a comparative basis. The field has evolved drastically…

Narrowing the scope — Last week we reviewed the exploratory phase of design research, which helps identify what to work on next. Returning to our phase-based research framework, the next stage is generative research. Generative Phase Generative research utilizes an assortment of methods, all aiming to catalyze the creation of ideas and designs. These ideas are…

Today we covered some fundamental approaches to researching for design, and practiced the How Might We framework to self-select intervention areas and groups. Communicating Effectively There are many forms of posters, each with different objectives and approaches. …