Audrey SiankoinEnterpriseInnovation.comEmbracing Product Thinking in the Innovation LabOften, innovators focus heavily on simply solving a problem facing the business, yet don’t invest time mapping out how they’ll solve the…Mar 16, 2017Mar 16, 2017
Audrey SiankoinEnterpriseInnovation.comWhy Innovators Need to Look Beyond the WhiteboardEven though it can sometimes (OK, regularly) feel like a struggle, corporate innovation is a fun field to work in. The excitement of…Mar 9, 2017Mar 9, 2017
Audrey SiankoinEnterpriseInnovation.comInnovators Should Focus on Big Problems, Not Big SolutionsSeth Godin recently said it’s more important to be a little fish in the right pond than the biggest fish in a small pond. When it comes to…Mar 2, 2017Mar 2, 2017