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Photo by Mael BALLAND on Unsplash

I’m a unicorn around here. I write clickbait headlines.

I’m not a unicorn because I write clickbait headlines — a ton of mediocre writers and wannabe’s use clickbait headlines.

No — I’m a unicorn because my clickbait headlines come with great articles.

I’ve been writing for over three years. In that time, I’ve gained millions of views and gotten nearly 100,000 email subscribers. Every week, I get comments from my readers saying how much my content has helped them, how much they’ve appreciated my work.

I know lots of writers who don’t like my work. I’ve seen webinars and trainings where people literally point to my profile as an example of how not to write articles. Editors have booted me off their publication because they don’t think my work is “authentic” enough. …

Stop consuming social media, start creating it.

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If you’re willing to look stupid for long enough, you’ll eventually become a millionaire.

I’ve recently read a ton of autobiographies of really famous people — celebrities like Arnold Schwarzenegger, Tina Fey, Steve Martin, Ray Allen, Michelle Obama, Kevin Hart, Bryan Cranston, etc.

Most of them are millionaires; many are decamillionaires (net worth >$10 million).

And all of them had to look stupid for a long time before they finally got it right.

But they eventually got it right. And the only way you’ll start getting things right is by trying, failing, experimenting, failing, and learning.

After reading the seven most popular finance books of all time, I started to recognize some patterns of the rich — they had specific mindsets that most people didn’t. …

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Photo: Darius Bashar/Unsplash

My wife and I are house-sitting her grandparent’s old house for a few months. It’s a literal mansion, nestled at the top of world-famous Mount Soledad in La Jolla, California.

The other day, we got a real estate brochures in the mail. For fun, I flipped through it and scanned the first few pages.

My heart almost stopped when I saw how much it cost to rent a beachfront mansion down the street:

$50,000 a month.

I was alone in the kitchen, but I still blurted it out.

“That is a LOT of money!”

But right after I blurted that out, I was reminded of a life-altering moment I had reading Robert Kiyosaki’s best-selling book Rich Dad Poor Dad.

A refreshing way of approaching success.

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For the first time, I’m creating a high-ticket coaching package helping others create a million-dollar online business.

One of the best ways to get people to follow you is by showing them others who have followed in your footsteps and achieved their dreams by doing so. In other words: testimonials and endorsements.

I was browsing one of my favorite authors Ryan Holiday’s website. He has a list of testimonials. Honestly, read this stuff:

“Ryan Holiday is one of his generation’s finest thinkers…”Steven Pressfield, author of the New York Times bestseller The War of Art

Ryan Holiday is one of the most promising young writers of his generation.”George Raveling, Hall of Fame Basketball Coach, Nike’s Director of International…

My career changed when I finally found the three most important things I needed to be focusing on

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Photo by Dane Deaner on Unsplash

As the old saying goes, “The most important thing is to keep the most important thing the most important thing.” When you focus on the most important things, habits become far easier to build.

What are the three most important ways you can spend your time?

Now — what are the habits you can start that align with those three things?

That’s how you build extraordinary habits that can make you easy money. Spend time discovering what the most important thing is, and then build habits around those things.

“Most people drift through life without devoting much conscious energy to figuring out specifically what they want and what they need to do to get themselves there.” …

“Talent helps, but it won’t take you as far as ambition.” -Paul Arden

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Pic source: Unsplash

There are so many people in the world that are so much more talented than you.

They’re sexier. Smarter. Richer. More creative. More likable, more charming, better-connected, and better-looking.

But there is one, singular thing you can do better than them:

You can outwork them.

As Paul Arden wrote in “It’s Not How Good You Are, It’s How Good You Want To Be, “Nearly all rich and powerful and successful people are not notably talented, educated, charming, or good-looking.” …

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Photo by Humphrey Muleba on Unsplash

I always hated the idea of paying your dues.

It summed up what every guru, influencer, and marketing expert told me years ago, when I was first trying to make it as a writer.

I tried paying my dues for over 4 years. It never worked. Here’s the problem with the whole system:

Paying your dues means someone (or something) else is getting paid: The gatekeepers, the bosses, the old-school figures who enjoy nearly untouchable power and influence because they decide who gets in the club and who doesn’t.

In Game of Thrones, Tyrion Lannister once stated, “Power resides where we believe it resides.”

Gatekeepers don’t want you to realize the bulk of their power is only possible because we believe these people are powerful; in reality, we don’t need them anymore. …

Give others a chance to look good.

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Photo by Chermiti Mohamed on Unsplash

In 9th grade English class, I sat across from Dana Martin. Dana’s primary goal was to make fun of my speech problems.

She was merciless.

Whenever she made fun of me, I’d stutter and stammer as I’d try to come up with my own retort and stick up for myself, which only fueled her ridicule. I eventually started playing a private game with myself: How few words could I say during the class? 20? 10? 5, perhaps?

The more I spoke — stuttered, stammered, mumbled — the more Dana made fun of me, the more terrible I felt about myself.

By the end of the semester, I had become pretty good at not speaking, and this avoiding embarrassment. …

The Joy of Cooking is probably the greatest cookbook in the world.

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Photo by Jason Strull on Unsplash

The book takes a simple dish (chocolate chip cookies, scrambled eggs, chicken noodle soup, etc.) and cooks the same dish as much as 50 times, slightly tweaking their recipe each time.

They whisk batter for 90 seconds, then 120 seconds, then 60 seconds to find the best result.

They bake cookies for 18 minutes, 18.5 minutes, or 19 minutes and determine the tastiest cookie.

They use 10 grams of salt, then 12 grams, then 13.5 grams and learn the perfect amount, down to the gram.

After they’ve cooked the dish anywhere from 25 to 50 times, they settle on the scientifically-proven “best” result — the most ideal version of their dish. …

What a (mostly) failed book launch looks like

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I guess I don’t really want to write this.

A few years ago, I finally got some moderate success as a writer after years of trying. People were finally starting to notice — I was getting a lot of views, being featured on big blogs, rubbing shoulders with top-tier writers.

I was surprised and delighted when a book publisher messaged me out of nowhere, offering me an official book deal.

At the time, I think I was letting my moderate success get to my head a little. “I mean, do I even want to write a book?” I remember musing to my wife, sipping a glass of our $6 bottle of wine. “I dunno, it’s not really something I was planning to do.” Here I was, balking at signing a (freely-offered!)

“Few wishful people have decided to have any of the things they wish for. It’s a key difference, for once you decide, you take action. Wishing starts in the mind and usually stays there.” — Scott Adams

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Image: Unsplash

Most people haven’t taken the time to figure out the actual price of their success. Wishing isn’t enough.

As a result, they never really know what to do or how to make real progress.

One of the most fundamental truths about success is summed up here:

Success is almost never easy, but it’s almost always simple.

Once you identify the price of your success, your journey becomes much simpler. As Sir Robert Brault once wrote, “We are kept from our goal not by obstacles but by a clear path to a lesser goal.” …

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I’ve been writing on Medium for over 3 years. I’ve seen my audience grow from around 50 views a day to this:

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I’ve since become a full-time writer, author, speaker, and coach. I’ve gained over 45,000 Medium followers, I’m a top writer in a bunch of topics in several top publications, and almost half of my articles are curated by Medium editors.

But some months, it feels like Medium completely forgets about me. My views plummet. Sometimes it feels like they set their algorithm to intentionally ignore me.

There are many factors that go into these algorithms. As writers, we can’t begin to comprehend even a fraction of it. All we can do is consistently produce quality content and get better at our craft. …

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If you want a 1% raise at your job, you might be able to get it.

But if you want a 100%, or even a 1000% raise, you’re going to have to retool your entire mindset altogether.

I’ve seen my money increase by literally 1000%, and it wasn’t at my old corporate job. It was with my personal business where I helped real people with real problems, which is one of the best ways there is to make money.

See, I’d been writing for 7 years. The first 4.5 years, I only made $40 total.

But in year 5, everything changed. After some key mindset shifts, my entire business (and life) changed. My readers and opportunities spiked; I made $4,500 dollars in one month. Better yet, it was consistent, from month to month. I was seeing 10x, 100x, even 1000x increases across the board. …

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I am horrified and outraged by the killing of George Floyd.

George Floyd, along with the countless other black members of our country who have been, and continue to be, wrongfully oppressed, hurt, and even killed in broad daylight, was our brother.

My heart breaks for him, his community, and at the state of my country.

As a white male, I enjoy enormous privilege here in the United States (and most of the world). …

Are you committed to what’s coming next?

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Photo by Marko Horvat on Unsplash

In April 2017, my wife and I had just moved to South Korea to teach English, and we were overwhelmed: new food, a new language, new job, new apartment, new culture, new continent.

My real goal had always been to be a successful writer. But after several years of blogging, I’d never gotten any kind of success. I had no readers, no money, and no plan. The truth was, I had never really committed to writing. But when I moved to South Korea, I remember being struck by a scary thought:

If I didn’t make it as a writer here, then I’d never be a writer. …

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Photo by denis harschi on Unsplash

Buy more money with your money.

Whatever money you make, you better reinvest it right back in yourself.

Growing up, I wasn’t poor — I was a mostly-white kid in a fairly affluent neighborhood. Billions of people had it harder than me!

Still, I saw firsthand was financial insecurity was. My dad’s construction business tanked during the economic collapse in 2006, and our family went bankrupt. …

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Photo by Peggy Anke on Unsplash

Here’s what I tell people who want to be “successful”

I’ve had hundreds of conversations with people who want to be successful.

But no matter how many times I seem to say it, it feels like my #1 piece of advice is never really taken:

Just take more action.

Of course, that’s not always the best answer; maybe they’ve taken a lot of action already and need a change in strategy.

But frankly, that’s really rare. There’s usually a lot more action you can take before you need to change strategies.

When it comes to taking action, the rich get richer. Back in the day, I wanted to be a famous writer; I’d email article ideas to every big blog I could think of. …

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Photo by Razvan Chisu on Unsplash

Solve bigger problems, get bigger money.

A middle-aged man was dining alone at his favorite restaurant. Suddenly, he starts choking; he falls out of his chair, struggling to breathe.

Other patrons flock over, panicked and yelling. The waiter frantically scans the room. “Can anyone here help this man?!” he shouts.

A young man walks up. “Well, I think I can help,” he says meekly.

“Thank God,” the waiter breathes, relieved. “OK, what should we do? CPR? The Heimlich Maneuver? What??”

The young man looks uncomfortable. “Well…I’m pretty good at Excel, and I know my way around Microsoft Word.”

The crowd murmurs, confused. The waiter blinks.

“What?” the waiter responds in disbelief. “No, what should we do to help this man? He’s suffocating, he can’t…

I used to be a gossip.

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I used to be pretty desperate for attention. I’d pester all kinds of successful people in emails, phone calls, even letters in the mail, so they’d work with me and help me with my work.

But no one ever really helped me. And now that it’s been several years since then, I can see why: I kept doing the following 5 things:

1. Have a Bad Attitude

A bad attitude guarantees you’ll never achieve massive success.

Your success depends heavily on who you associate with; most people don’t realize you repel successful people if you have a bad attitude.

Your level of talent and “potential” is irrelevant if you’re surrounded by people who don’t help you realize it. …

Consistency will make you feel like a loser.

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Photo by Manny Moreno on Unsplash

“Nothing in the world can take the place of Persistence. Talent will not; nothing is more common than unsuccessful men with talent. Genius will not; unrewarded genius is almost a proverb. Education will not; the world is full of educated derelicts. Persistence and determination alone are omnipotent.

The slogan ‘Press On’ has solved and always will solve the problems of the human race.” — Calvin Coolidge

There are so many people in the world that are so much more talented than you.

They’re sexier. Smarter. Richer. More creative. More likable, more charming, better-connected, and better-looking.

But there is one, singular thing you can do better than…

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Photo by Church of the King on Unsplash

There is a sharp drop-off rate for everything in life.

But if you can push through this dip, however — you can achieve truly extraordinary goals.

As I’m writing this, I’m in week 3 of a 4-week online course on growing your business. Every day, each student (there are 900+ in my class) is required to comment on a Facebook post and announce they’ve completed their daily homework.

Day 1 had over 500+ people declare they had completed their assignment.

But now, just 2 weeks later, and barely 50 people are completing their homework each day.

The work isn’t hard — the whole online class is about creating and selling your first product. But less than 90% of the students have even created their first draft. At this rate, they probably won’t. …

Good environment = 10x progress

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Photo: Sven Mieke/Unsplash

“If you don’t create and control your environment, your environment will create and control you.” -Marshall Goldsmith

A great environment creates momentum for you when you can’t muster it up yourself.

Your environment either forces you to move forward and take action…or stay stuck in your current position. Essentially, your environment is one of the most powerful influences over your success…or failure.

Unfortunately, many people are stuck trying to succeed in destructive, noisy, unhelpful environments. …

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Source: Fitness Nation

“If you want to live an exceptional and extraordinary life, you have to give up many of the things that are part of a normal one.” -Srinivas Rao

If you want to truly succeed in life, you’ll have to give up many parts of a “normal” life.

This is because “normal” generally equates to average, boring, and mediocre. An extraordinary life is rare and requires fundamental changes. We live in a society that sets up average and mediocre lives; technology has it made it too easy to get distracted and unfocused.

The world doesn’t set you up to become extraordinary — you must reach this new lifestyle yourself. Today, “normal” means divorce, debt, loneliness, materialism, and settling for less. If you’re not careful, you could slip into this lifestyle and get stuck for years. …

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To be extraordinary you have to ditch being ordinary

Most entrepreneurs will struggle for a long time.

Success isn’t about money or fame popularity — there are plenty of rich and famous entrepreneurs who lead empty, shallow lives.

Entrepreneurial success is about achieving the things you want to achieve. Your success means living life on your terms. In the words of Bob Dylan:

“A man is a success if he gets up in the morning and goes to bed at night and in between, he does what he wants to do.”

But it’s not just about personal freedom; it’s about helping other people with that freedom. Life isn’t about sitting on a beach drinking margaritas all day, it’s about helping people with your gifts. …

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Photo by Jamie Fenn on Unsplash

It was 2015, and I was drowning.

I was working full-time as a telemarketer (horrible) and full-time grad school classes at the same time. I hated every job I’d ever had, and I had the idea in my head that if I became a career coach, I’d finally be happy.

Deep down, I wanted to be a writer. I hated going to meetings at work. I hated having a boss. I hated pretending to care, pretending to want to be there while my boss constantly hinted he’d fire me if my sales numbers went down. He had already fired many of my coworkers.

I wanted to work for myself, doing work I loved. I wanted to travel to Japan with my wife. …


Anthony Moore

Success = knowledge + discipline.

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